Signature Experience
Discount Mall/
Street Vendors
Self-Guided Tour
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Discover the vibrant pulse of the mercado,
where every stall tells a story.
Time
11 AM - 8 PM
Season
All Year Round
Frequency
Every Tuesday
Theme
Tacos from every region
The Art of "Cool Finds"
Embark on a treasure hunt through the bustling indoor markets and vibrant street vendor stalls that are the lifeblood of Little Village commerce.
The Concept
Dive into the authentic shopping experience of Little Village! This self-guided tour takes you through the famous indoor Discount Mall and the lively surrounding streets, where independent vendors offer an incredible array of goods. Discover everything from handmade jewelry and traditional clothing to unique home goods, rare DVDs, and delicious antojitos, all at amazing value.
The Goals
This tour celebrates grassroots entrepreneurship and the vibrant informal economy. It’s designed to connect you directly with the creatives and hustlers who set up shop daily. Your purchases provide vital, direct support to local families and help sustain this dynamic, culturally-rich marketplace tradition.
How It Works
Your self-guided adventure to a fun, and unforgettable shopping experience in “La Villita”
Tour Setup
Your guide to navigating the markets like a local.
- Download Your Guide
- Scan the QR code for your map, highlighting key market entrances and popular vendor clusters.
- Plan Your Visit
- The core market area is dense and walkable, with different vendor sections just steps away from each other.
- Come Prepared: Cash is essential. Bring small bills for easier transactions, wear comfortable shoes, and bring a reusable bag for your finds
Tour Flow
The tour is designed as a walkable shopping spree along the 26th Street corridor.
- Begin your adventure at a central point like the 26th Street Discount Mall entrance. You can park there.
- Use your map to navigate the maze of indoor stalls, then step outside to explore the vibrant rows of street vendors along the sidewalks. Don’t be afraid to browse, compare, and chat with the sellers.
- Tip: Embrace the hustle! Bargaining is often welcome with street vendors. A friendly smile and polite negotiation ("¿Me das un mejor precio?") are part of the experience. Always be respectful.
Culture and Commerce
A seamless night from start to finish designed for maximum enjoyment:
- This marketplace is where community and commerce meet.
- It’s a space of resilience, ingenuity, and cultural expression.
- Each vendor’s setup is a personal investment and dream.
- By shopping here, you participate in a centuries-old tradition of open-air market culture that is fundamental to the Latino experience.
Shop with purpose
This activation looks to promote local vendors.
- Choosing to shop at the Discount Mall and with street vendors means your money has an immediate impact.
- You’re supporting independent entrepreneurs, not big-box stores.
- You’re keeping local dollars in the community and helping preserve a uniquely personal and exciting way to shop.
- Ready to find your treasure? - Download your guide and dive into the bustling, colorful world of Little Village markets.
Community Calendar
Ready to Join the Fiesta?
Discover upcoming crawls, special themed nights, and exclusive gatherings in Little Village.